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Work to begin on next BRE Innovation Park house

Note: This press release is over six months old and the details may have been superseded. Please contact the Press Office for the latest information.

Construction will start later this month on the next home at the iconic BRE Innovation Park in Watford.  The Wienerberger e4 brick house™, designed in conjunction with Arup, will be the first house built to the BRE New Homes Standard, launching at Ecobuild in March

The new home focuses on the four pillars of Wienerberger’s global e4 concept – energy, economy, environment and emotion.  It utilises a fabric first approach using a clay building envelope to deliver a house with reduced energy needs, meaning lower running costs for the home owner.

The three bedroom detached house will be the first home built to the new housing standard currently being developed by BRE and launching at Ecobuild in March 2015. The BRE new housing standard will allow developers to differentiate their product in the marketplace by recognising performance beyond minimum regulation and provide increased choice for the consumer.

BRE Business Development Director Miles Watkins said: “We are very pleased the Wienerberger e4 brick house is coming to the Innovation Park and to have it pilot our new homes standard. In the UK we have a critical need for quality, affordable, sustainable homes that can be delivered with speed. We are currently managing to deliver 125,000 housing units against the estimated 250,000 required – homes like the e4 can help us close the gap”

Richard Brown, Category Marketing Manager at Wienerberger and project lead for e4, commented: “We are delighted to be building an e4 house at the BRE Innovation Park.  The Innovation Park is home to some of the world’s finest examples of sustainable buildings, landscape designs and hundreds of pioneering low carbon materials and technologies.  This is the perfect setting to showcase the Wienerberger e4 Brick House concept.”

The Wienerberger e4 brick house is due for completion in early Spring, and is expected to be officially opened in April 2015.


Press contact: Peter White, BRE Press Office  T 0333 321 8811  E [email protected]


BRE Innovation Park

Launched in 2005, Innovation Park Watford has attracted thousands of visitors, including UK and international heads of state.  It is home to some of the world’s most sustainable buildings, landscape designs and hundreds of innovative low carbon materials and technologies. It is a demonstration of future low to zero carbon buildings and communities.

People come to see emerging and innovative approaches to sustainable, low-carbon design and construction; companies join to test their technologies and capabilities in a collaborative, live environment that allows them to showcase their work.

Collectively we want to reduce carbon emissions, impacts on the environment, while improving the quality of buildings and the lives of people, through the creation of sustainable communities.


Founded in Vienna in 1819, Wienerberger today is a leading provider of wall, roof, landscaping and pipe system innovations. The Group is the world’s largest producer of bricks  as well as number one on the clay roof tile market.

In the UK Wienerberger has four showrooms, 14 factories and six distribution depots, with its head office in Cheadle, Cheshire. Offering in excess of 1,000 products, Wienerberger’s range includes the Terca and Porotherm brands as part of its wall category, Sandtoft as part of its roof category and Penter as part of its paving category, providing a wide range of building material solutions.